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Assistant Brand Manager
| Details |
Country: USA
Location: Massachusetts-Boston North North Andover, MA 01845
Total applied: 24 Job Category:Marketing/Product
Relevant Work Experience:1+ to 2 Years
Location:North Andover, MA 01845
Status:Full Time, Employee
Occupations:Brand/Product Marketing
Career Level:Entry Level
Relevant Work Experience:1+ to 2 Years
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Assistant Brand Manager
Nelsons is headquartered in London, distributes its brands worldwide in as many as 66 countries, and has international subsidiaries in the United States and Germany.Nelsons is the UK's leading manufacturer of natural medicines, with a long-standing commitment to supplying the highest quality to meet all regulatory and quality standards. A manufacturer of homeopathic medicines since 1860, Nelsons has over 140 years of solid homeopathic experience, and has earned the distinction of being a worldwide leader in our field.
POSITION SUMMARY
Individual will be responsible for assisting in the management of consumer and practitioner education as well as coordinating Marketing projects and activities aimed toward the natural medicine industry.
ESSENTIAL FUNCTIONS
Coordinate new product development, design, concepts, and work with PSO to ensure FDA compliance standards. Provide reports and information, including monthly sales analysis (SPINS, Whole Foods portal information). Provide various marketing reports as required. Explore new market segments in the health and wellness markets, report updated competitors' marketing activities and trends in consumer market. Assist in execution of marketing plans and campaigns: joint promotional programs with other companies; participate in sponsorship of community events which can enhance Company's image and its relationship with consumers. Assist in execution of public relation programs, media placements, food shows, host events, product demonstration, and trade shows. Manage, and develop as needed, practitioner support programs; update and send out education materials Liaise with Nelsons UK based headquarters education team for support Deal with day-to-day questions/concerns from practitioners and potential students about the education and courses Travel as necessary to participate in tradeshows Other duties and responsibilities may be assigned as needed
EDUCATION and EXPERIENCE
This position requires a Bachelors Degree with at least 2 years of related experience in Consumer Goods industry. MBA preferred. Computer literate in Microsoft Word, Excel, PowerPoint, Photoshop. Candidate should have working knowledge in brand concepts and brand education as well as some exposure to sales. Prior natural food or personal beauty care industry experience is a plus.
IDEAL CANDIDATE PROFILE Ability to demonstrate a basic level of proficiency in brand marketing skills (development and execution of new products, product design, package design, advertising, market research, and product promotion) Ability to work independently and in cross-functional teams to achieve established goals. The ideal candidate will demonstrate the ability to synthesize data and provide solutions across all aspects of marketing, from design to go-to market strategies. Candidate must demonstrate strong communication and presentation skills, formal & informal, written and verbal. Must be a self-starter, curious, and consumer-centric in thinking style
To learn more about Nelsons please visit www.nelsons.net
To be considered for this position please send your resume along with salary requirements to: nelson-bach@hotmail.
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