Campaign / Account Manager

Zango is a leading provider of Internet search marketing solutions headquartered in Bellevue, Washington.  We provide search assistant software that uses keyword search technology to deliver consumers to highly targeted websites when they are searching the Internet for products or goods. 

We have been in business for the past 9 years, are profitable, were recently named by the Puget Sound Business Journal as one of the fastest growing privately held companies in the state, and were also rated as the "Best Company to Work For" in Washington State by Washington CEO magazine.

 

Account Manager Job Objective: 

The Campaign Account Manager’s primary responsibility is the management of all day-to-day aspects of the fulfillment and performance of existing advertising business running on the Zango Ad Services network.


Summary of Duties and Responsibilities:

 

· Manage and maintain new advertising campaigns for our customers/partners and ensure a high level of effectiveness for the advertising being served.

· Generate revenue for the business through CPA (Cost per Action) or CPV (Cost per Visitor) for our customers by using own discretion and judgment.

· Work closely with intermediary/aggregator to ensure that partner sites are matched effectively with marketing opportunities. 

· Develop effective working relationship and partnerships with aggregators to educate their customers about Zango Ad Services’ products. 

· Research and evaluate potential on-line channels and potential markets for Zango Ad Services’ products to be the most productive and profitable. 

· Effectively target advertising to the correct audience and partners to ensure that inventory is well used and productive.

· Provide on-going analysis and review of client utilization patterns.  Use data to proactively work with existing client base to improve user expertise and effectiveness on Zango Ad Services’ products.

· Individual uses own discretion and judgment when working with clients. Does not require supervision of Manager in decision making.

 

 

Experience, Skills and Qualifications:

 

· Bachelors Degree required. Coursework in marketing or business preferred.

· 1+ year’s previous experience in client support, sales, or other related role.

· At least 3 months of experience using Zango Ad Services’ tools and working with customers in Account Manager role.

· Fulfilled training requirements and demonstrates understanding of all skills, concepts and tools related to Zango Ad Services.

· Demonstrated success in building relationships with clients and partners.

· Strong “pc” literacy and understanding of the on-line buying universe.

· Excellent business writing, communication, and presentation of opportunity skills.

· Demonstrated analytical skills and ability to use software tools to evaluate client usage and opportunity. 

· Ability to understand margin, profitability and basic sales concepts.

· Demonstrated ability to be a resource center for rest of sales group.