Direct Response Media Buyer

ICON International, an Omnicom Company, is a leading Finance/Media Company specializing in innovative financial solutions through the use of barter. We are currently seeking to hire an individual with media buying experience in National Cable and Local Broadcast. This individual must have excellent negotiating skills with experience in media buying for Direct Response.

Responsibilities include:
Negotiate rates with Sales Reps for National Cable and Local Spot Markets.Ability to identify networks for clients based on programming genre and rate efficiency.Optimization of Media Buys by identifying successful networks, renegotiate rates and modify daypart and rotation as needed.Evaluate marketplace conditions that effect inventory and overall marketplace trends.Handle client concerns before, during and after schedule runs.Interact with Billing, Credit and Sales departments.

ICON International offers excellent benefits and a strong base salary with bonus in addition to a professional environment and true growth potential. Office is conveniently located in downtown Stamford off of I-95 and a short walk from the train station. For more information about ICON visit our website at www.icon-intl.com

 

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