Marketing Director - Monterey, TN

Are you seeking to join an organization that has Revolutionary Ideas that are transforming the long-term care industry? If so, Signature HealthCARE, LLC. is the place for you! SHC is challenging the status quo and bringing about a radical transformation in attitude, quality care and quality of life for our elderly.  We are taking a stand and restoring dignity, compassion and trust. We are currently searching for a Marketing Director for our facility, Standing Stone Care & Rehab (115 beds) located in Monterey TN.Summary:Coordinate and implement effective facility marketing and sales programs. Ensure the facility meets its sales objectives. Lead and coordinate the admissions process. The Director of Marketing/Admissions is ultimately responsible for the facility’s census growth and quality mix. While this individual cannot market nor fill the building themselves, they must be able to develop and lead the facility marketing team to achieve business goals. Essential Duties & Responsibilities:· Develop and implement a team-based, facility-level Marketing Plan to include: analyzing the local healthcare system; identifying and meeting needs of customers; determining core competitive advantages; building a core selling message; establishing reach and frequency for target customers and prospects and; coordinating selling strategies and tactics. · Make external sales calls on target market in order to execute facility Marketing Plan and achieve census and quality mix goals. · Understand census, quality mix and bed management needs of the facility· Maintain You’ve Got Leads database as a sales management tool. · Work with the Administrator to identify and develop an Admission Support Team, to include Administrator, department heads, etc. This team will process admissions paperwork, ensure appropriate payor source, conduct tours, etc.· Provide daily updates to the Admission Support Team regarding marketing and admissions activities.· Maintain a close working relationship with the Director of Nursing and the Business Office Manager to ensure appropriate and efficient decisions about prospective admissions. Make admissions recommendations to facility management. When admissions determinations are made, communicate with nursing and housekeeping about appropriate room and bed selection. · Confirm that the Admissions Support Team obtains appropriate admission paperwork and signatures from residents or responsible parties prior to each admission.  Communicate special needs of new admits to staff to facilitate a smooth transition.· Lead development of a Public Relations campaign, to include media contacts, press releases, event management, etc., that would extol the virtues of the facility to the local community.· Manage ancillary marketing programs to include Home and Community Based Services, Discharge Solutions, On-hold marketing, web page development, e-referral, and other HQM initiatives. · Develop and implement Marketing Plan tactics to include special events targeted at community education, establishing facility as the expert in skilled nursing, specialty programs, and rehabilitation care in the community· Monitor and evaluate customer satisfaction surveys. Interpret data to meet market needs. Share results with the management team and others as appropriate to develop action plans as needed. · Maintain a waiting list in compliance with state and federal guidelines.· Maintain a working knowledge of Federal and State regulations and reimbursement (Managed Care, Medicare, and Medicaid).  Provide assistance with new employee orientation the marketing and the admissions process.  Maintain a strong working knowledge of managed care referral processes.· Attend in-service education programs in order to meet facility educational requirements.· Be familiar with Universal Precautions, Exposure Control Plan, Fire Drill & Evacuation Procedures and know how to use the information.· Maintain confidentiality of resident and facility records/information.· Protect residents from neglect, mistreatment, and abuse.· Protect the personal property of the residents of the facility.· Other projects and duties as assigned.  Job Requirements: · Bachelor’s degree in Marketing, Business Administration, Communications, Healthcare or related field preferred. Equivalent related work experience may be acceptable.· Two (2) or more years experience in a sales/marketing position with a proven track record of success; healthcare experience a plus.· Demonstrated ability to understand and promote technical information (i.e. clinical outcomes, data points).· Demonstrated intermediate to advanced skills in Microsoft Word, Excel Power Point and Outlook, Internet and Intranet navigation. · Highest level of professionalism with the ability to maintain confidentiality.· Effective verbal and written English communications skills. · Proven effective public speaking and presentation skills.· Ability to communicate at all levels of organization and work well within a team environment in support of company objectives. · Proven ability to lead others to achieve a common goal· Customer service oriented with the ability to work well under pressure.· Strong attention to detail and accuracy, excellent organizational skills with ability to prioritize, coordinate and simultaneously maintain multiple projects with high level of quality and productivity.· Strong analytical and problem solving skills. · Ability to work with minimal supervision, take initiative and make independent decisions.· Strong follow-through skills and ability to be the driving force behind the completion of multiple Marketing/Admissions projects.· Ability to deal with new tasks without the benefit of written procedures.· Approachable, flexible and adaptable to change. 95% Travel required. We have Great medical benefits etc, salary:  DOE and salary history.If you have the required experience, background and skills