Online Marketing Manager / MKTN2284

Position Description:

The Corporate Interactive Media Marketing Department, located in Pleasanton, California, has an opening for an Online Marketing Manager. Qualifications: B.S. in Marketing or related field; MBA desired.5-7 years experience in marketing, with 5+ years internet business to consumer marketing.2+ years managing staff.Agency or corporate experience in building interactive media campaigns, including website usability and design, website analytics, banner ads, contextual ads, blogs, social networking, viral, and non-traditional techniques.Outstanding project management skills and the ability to manage multiple priorities.Experience in managing paid search campaigns and search engine optimizationExperience developing and managing affiliate marketing programs.Proficiency in Excel and MS Office applications.Key Responsibilities include, but are not limited to:Develop and implement online advertising campaigns for corporate and ecommerce initiatives. Manage projects involving multiple internal and external stakeholders.Track performance relative to targets and act to optimize results.Develop and test customer acquisition and retention programs.Collaborate with Marketing and Interactive Marketing team to define messaging and campaign goals.Monitor online advertising trends and new potential partners and recommend test programs.Manage and optimize Search and Affiliate Marketing programs.Limited travel required, up to 20%.Respond to: Interested candidates are encouraged to submit a resume by visiting www.safeway.com/careers