Senior Business Analyst (Marketing Process Improvement)
Job SummaryThe MathWorks has an immediate opening for a Senior Business Analyst – Marketing Process Improvement. The candidate should have proven track record of detailed process modeling, performance analysis and application of continuous improvement methods in the marketing function. Experience should encompass business process improvement, re-engineering, management and associated technology. ResponsibilitiesThe responsibilities of the Senior Business Analyst will include: • Develop problem statements, goals and associated business value for process improvement initiatives • Complete detailed process modeling, business rule identification, and evaluation of process performance levels • Identify KPI’s to measure process performance level • Collect, aggregate and analyze associated data on process performance • Complete root causes analysis and identify improvements to address root causes • Complete benchmark, industry and competitor analysis for improvement initiatives as well as internal capability development • Develop and optimize internal process improvement methodology to streamline and scale service delivery • Prepare comprehensive implementation plans for new and enhanced business processes to ensure a smooth and successful transition. Lead and/or participate in the implementation including but not limited to communication, training, related documentation, and post-implementation monitoring to ensure project success. • Collaborate, build partnership and be a liaison between Marketing and the IT department to ensure joint prioritization of system changes. Qualifications• 8-10 years of experience in business analysis, process modeling and improvement with a high degree of involvement with IT • Demonstrated ability to successfully bridge the IT and Business communications gap. • Demonstrated ability to lead and drive change • Lean Six Sigma Green or Black Belt certification or TQM experience. • Bachelor’s degree in Technology, Business Administration, Marketing, Finance or related field • Outstanding relationship management skills, strong work ethic, self-motivated, and excellent presentation skills • Very strong written and oral communication skills • Experience leading projects on a global scale. • Strong overall systems knowledge of CRM, MRM, DAM, campaign management and automation, email, web, - JDE and Siebel experience a plus. Company: The MathWorks, Inc.Reference Code: 6447 ©2006 The MathWorks, Inc.
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