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 Senior Marketing Manager - Healthcare

Details
Country: USA
Location: Massachusetts-Boston Boston, MA 02116
Total applied: 7
Senior Marketing Manager - Healthcare

Senior Marketing Manager, Healthcare Marketing The Senior Marketing Manager, Healthcare Marketing will spearhead the strategy and development of integrated marketing programs targeting Monster’s Healthcare customers and consumers. The Senior Manager will identify business opportunities and develop and implement actionable programs on a global basis. This individual will work closely with Monster’s Sales, Product, Advertising, and Communications teams.   Essential Functions: Deliver strong financial performance through development and implementation of targeted communications encompassing advertising, direct marketing, lead generation, sales communications, sales programs, sales communications and trade shows. Understand core usiness strategies and organizational needs and translate into actionable marketing initiatives; serve as liaison and marketing strategist to organizational business partners. Quantify and qualify impact of marketing efforts by forecasting performance, measuring marketing efforts, and providing recommendations based on data. Identify all aspects of marketing initiatives that need to be operationalized; work with internal and extended teams to support implementation, including deployment of marketing campaigns. Roll-out and utilization of segmentation with sales force to maximize operational and sales efficiency. Qualifications: 7-10 years experience in corporate marketing, including 3 years business-to-business. A track record of developing effective strategies and translating those strategies into actionable marketing communications yielding strong financial performance. Superior interpersonal abilities and strong communications skills (oral and written) in order to work with a broad array of personnel across functions and at all levels within the company. Experience working with a Sales organization. Experience includes designing, planning and management of cross-functional initiatives from inception to completion. Must have experience in: · Marketing strategy · Managing cross-functional programs · Program planning and deployment · Analyzing data · B2B marketing BA or BS required; MBA preferred. Familiarity with the Healthcare market a plus. Monster Worldwide is committed to providing a safe workplace for all employees. As standard practice in our hiring process and as a condition to employment, it is the policy of Monster Worldwide to conduct a pre-employment / background check. Monster Worldwide is an Equal Opportunity and Affirmative Action Employer, M/F/D/V. Monster is the number one name in online recruitment. With close to 5,000 employees in three dozen countries, industry-leading products and services, a global brand and unparalleled international reach, Monster is the preeminent destination for career and life management. Monster has revolutionized the way people look for jobs and employers look for people. We are passionate about our mission: Bringing people together to advance their lives. Our explosive growth reflects the kind of people who work here: Forward thinking professionals from all industries who offer fresh ideas and share the passion for excellence. Rise to the challenge - advance your career at Monster. View Entire VideoWork at Monster The Monster Worldwide benefits package includes: 3 Healthcare Plan Options 2 Dental Plans Vision Plan Domestic Partner Benefits 100% Company Paid Life Insurance 100% Company Paid Short-Term Disability 100% Company Paid Long-Term Disability 401(k) Savings Plan with Company Match Flexible Spending Accounts Tuition Reimbursement Flexible Paid Time Off Program (PTO) Paid Volunteer Time Charitable Giving

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