Parts Marketing Manager, After Sales #5896

CNH Case New Holland is a world leader in the agricultural and construction equipment businesses. Supported by about 11,500 dealers in 160 countries, CNH brings together the knowledge and heritage of its Case and New Holland brand families with the strength and resources of its worldwide commercial, industrial, product support and finance organizations. CNH Global N.V., whose stock is listed at the New York Stock Exchange (NYSE:CNH), is a majority-owned subsidiary of Fiat S.p.A. (FIA.MI; NYSE:FIA), More information about CNH and its Case and New Holland products can be found online at www.cnh.com . 

Responsibilities Include:·  Accountable for complete ownership of revenue and margin for various Depot and Ship Direct product lines offered to CNH dealers.  ·  Establish direct communications with dealer network and Parts Sales and Service Managers to obtain market intelligence.  ·  Utilize marketing tools (sales programs, promotional materials, and product offering) to grow revenue and margin. ·  Provide necessary analysis and recommendations to management on competitive activities, industry directions, and dealer / customer requirements with regard to the products handled. ·  Develop field training programs and parts information / application reference materials to ensure product success in the market. ·  Make recommendations for product expansions or deletions, while assessing the necessary engineering, sales, marketing, and vendor impacts of such recommendations.  ·  Evaluate Direct Ship programs based on profitability, freight costs, ordering parameters, sales potential, supplier performance, and product quality. ·  Coordinate activities with pricing analysts to complete part number set-up, changes, and pricing levels (Cost, Dealer Net and List) to maximize margin dollars ·  Participate in strategic marketing planning for the growth of parts sales through the CNH dealer organization - Development and implementation of a marketing strategy for various Depot and Ship Direct product lines, which will increase parts sales revenues and margins for all CNH brands.

- Excellent communication skills; successfully execute projects within a difficult time frame. 

- Be able to work within a matrix environment to successfully achieve operating results across all North America commercial regions (Agricultural & Construction). 

- Demonstrated ability to work with a wide range of dealers, customers, and company employees is critical. 

- Must be able to utilize CNH systems (and industry sources) to analyze price, sales volume histories, and gross margin impacts for proposed actions.
Job Requirements:  -  Bachelors degree in Marketing, Business or Engineering required. 

-  Minimum of 5 years of industry experience including a minimum of 3 years in parts & service areas required.
-  Technical aptitude and strong interpersonal skills with the ability to organize product launch materials for successful implementation of time critical programs.- Ability to travel up to 20% of the time. - Candidate should have a marketing, product support and/or sales background with strong financial / analytical capabilities. 
- Experience with new product launches and/or parts operations would be beneficial.  - Agricultural and/or Construction experience would be beneficial.  CNH is an Equal Opportunity Employer. The objective of the Company is to recruit, hire, train and promote into all job levels, the best qualified applicants without regard to race, color, religion, sex, national origin, age, disability, military service, sexual orientation, gender identity or any additional status protected by federal, state, provincial or local laws.