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Manager, Market Insights and Business Analytics - (Job Number: 0805003)
| Details |
Country: USA
Location: Pennsylvania-Philadelphia US-PA-Philadelphia
Total applied: 39 |
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Manager, Market Insights and Business Analytics - (Job Number: 0805003)
Manager, Market Insights and Business Analytics - (Job Number: 0805003) DescriptionMcNeil Consumer Healthcare Division of McNeil-PPC, Inc., a member of Johnson & Johnson's Family of Companies, is recruiting for a Manager, Market Insights and Business Analytics, located in Fort Washington, PA. McNeil Consumer Healthcare Division of McNeil-PPC, Inc. markets a broad range of well-known and trusted over-the-counter (OTC) products around the globe. McNeil Consumer Healthcare is most widely recognized for the complete line of TYLENOL acetaminophen products, the leading pain reliever brand in the adult and pediatric categories. The TYLENOL product line consists of products across a variety of pain categories including: arthritis pain, pain with accompanying sleeplessness and upper respiratory. Other McNeil Consumer Healthcare brands include BENADRYL allergy medicines; IMODIUM A-D anti-diarrheal; MOTRIN IB; PediaCare upper respiratory medicines for children; ROLAIDS antacid products; ST. JOSEPH Adult Regimen Aspirin; and SUDAFED and SUDAFED PE nasal decongestants. This position reports directly into the Director, Market Insight & Business Analytics and is responsible for supporting or leading processes around Business and Strategic planning and Category planning and forecasting, Business Performance Assessment, and Media Planning and/Optimization and ultimately translating the understanding into strategies that drive growth. For a given Franchise, this position supports these 3 key areas. Specific responsibilities include supporting and/or leading: Strategic Planning Process and Business Planning Process: Integration of Company Priorities, Consumer, Customer, Competitive and Market Insights to set Brand Strategies via Integrated Business reviews, franchise optimization, and identifying optimal A/C/T across franchise. Hands on experience with simulation tools to guide Brand/franchise optimization. Category Planning: Application of business analytics to support category planning, forecasting and what-if scenarios via understanding and application of marketing mix analyses, consumption and shipment modeling, new product forecasting, seasonal analysis, external factors (e.g. Cox II). Lead and optimize f/c models for the franchise. Drive Brand's understanding of the drivers of variance in monthly forecast via deep dives into f/c due-to's; lead monthly business review for the franchise. Share insights and challenge assumptions at the monthly forecast meetings. Business Performance Assessment: Monitoring of Category, Portfolio and Brand Performance with fact-based analyses via dashboards linked to strategies/business plans; via trackers of consumption, trial and repeat estimates for new products with early warning analyses and implications; composing and distributing dashboards that link directly to COMPSTAT forum; analyzing data to quantify sales from marketing events with intent to improve ROI on A/C/T with guidance on program effectiveness and efficiency. A minimum of a Bachelors Degree in business or an analytical discipline is required. A Masters Degree and/or MBA are preferred. A minimum of 5 years of business experience as a vendor and/or direct experience in the CPG or OTC industry years is required. Strong analytical experience is required. Business partnering skills are required. Experience in a consumer products environment with hands-on knowledge of market mix modeling and other statistical modeling techniques are preferred. Knowledge of the consumer products industry, experience working with syndicated and panel data (i.e. IRI, Nielsen, etc) is required. Prior Sales, Marketing and/or Demand Management experience is preferred. Strong interdependent partnering and influencing skills are required. Creative problem solving and strong analytical skills are required. Strong written and verbal communication skills are required. Careful attention to detail and strong organizational skills, as forecasts, information and analysis produced are extensively viewed and relied upon by senior management is required. Demonstrated leadership skills are required for potential future professional growth. Ability to work independently, typically initiating own tasks with input/guidance from manager is required. Ability to thrive in a matrix and cross-functional team environment is required. If you want to explore the many small-company environments behind the big-company impact of the Johnson & Johnson Family of Companies, bid on this position today! Apply Now
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