Senior Account Executive

GENERAL:

Primarily responsible for the initiation and follow-through of all digital marketing strategies and tactics for the assigned client.  The Senior Account Executive is the client's main contact on a day-to-day basis.Interactive, agency and/or pharma experience a must.

Marketing:Maintain knowledge of interactive marketing best practices and keep a deep understanding of pharmaceutical marketing specific to the account Involved in helping with establishing the e-marketing objectives and strategies for annual brand planning Aids in the development of digital business building plans.  It is the SAE's role to assist the senior account team in preparing for the client presentation

Creative:

Provides input into all creative projects for the client from start to finish.  The SAE takes on an active role in every step of the process.Help develop the creative brief Track alignment of creative with client strategy Provide input to creative designs

Account Maintenance and Growth:Must demonstrate poised and confident client interaction Responsible for the execution of ongoing account maintenance work, including budgets, call reports, status reports, and preparation of materials for client meetings Strengthens client relationships and identifies new business opportunities with existing and new clients

Other:Responsible for overseeing medical, legal, regulatory submissions and oversee outcomes Work with team to develop estimates and obtain client approval Understanding in digital mediums and pharmaceutical marketing