Director of Marketing

MarketOne InternationalDirector of Marketing - Maynard, MA

 

MarketOne International is the leading global provider of demand generation services among them, helping companies identify new prospects, develop sales programs and convert to new business.  We work with the most prominent technology companies around the world and help them penetrate strategic markets. Our wide array of services range from contact database development, to sales lead generation, to primary market research and lead lifecycle management.

 

MarketOne boasts a blue chip customer base, including 8 of the 10 largest technology companies in the world. With delivery capability across Europe, Asia Pacific and the Americas, MarketOne has fast become the go-to partner for large-scale, global marketing initiatives that rely on sophisticated lead demand programs.  Our corporate track record features eight consecutive years of growth and profitability.

 

We are looking for a Director of Marketing who truly understands consultative selling, and can assume the following responsibilities:

 

§  Demand generation campaign design and content creation

§  Thought leadership to look at overall industry trends and influence direction

§  Industry research

§  SEO monitoring and management

§  Google AdWords

§  Presentation material support

§  Collateral

§  Whitepapers & Case Studies

§  Webinar design and creation

§  Marketing Automation – Eloqua platform

§  Identify market trends and assist in developing new services offerings to meet them.

 Interested and qualified candidates must have the following:

 

§  Bachelors degree, MBA preferred

§  5 years experience in a Senior Marketing role

§  Knowledge of Salesforce.com & Eloqua

§  Exposure to technology companies

§  Solid communication skills

§  Track record of executed demand generation programs