Marketing Direct Mail Coordinator - (JK10868)

Title: Marketing Direct Mail Coordinator

Location: Los Angeles, CA

Opportunity Summary:
LRN has the opportunity for a highly organized, detailed-orientated Marketing person for Direct Mail Coordinator. The Direct Mail Coordinator will be responsible for all Direct Mail campaigns from inception to execution. This individual will work closely with the marketing team to development and execute on the marketing campaigns.

Primary Responsibilities:
• Develop and roll out Book Mailing Prospect Programs
• Manage Email lead generation programs
• Perform Market Segmentation – Outreach Plan Based on Segments
• List Acquisition, Evaluation and Management
• Webinar program push/production oversight
• Manage Lead Program Analysis - ROI
• Prepare complex mail merge files and layouts for multiple direct mail programs

Required Job Qualifications:
• Bachelor's degree in marketing, communications, or related subject
• 3 to 5 years experience in a B2B Marketing organization

Company Information:
Founded in 1994, LRN is the premier provider of governance, compliance and ethical awareness and education solutions for Fortune 500 companies including, Dow Chemical, DuPont, Johnson & Johnson, Pfizer, Computer Associates & Viacom. LRN is a profitable, privately held company headquartered in Los Angeles, California. Please visit our website for more information: www.lrn.com

Statement of Policy and Program of Affirmative Action - Equal Employment Program:
LRN insures the promotion of equal opportunity for all persons employed or seeking employment, without regard to race, color, creed, national origin, sex, age or handicap.--N/A