Assistant PR Manager, Corporate, Media & Government

Assistant PR Manager, Corporate, Media & Government Job ID: 109462Overview:The Assistant Public Relations Manager, Corporate, Media and Government, will handle day-to-day media relations for the corporate, media and government segments within the Dow Jones Enterprise Media Group. The assistant PR manager will execute public relations campaigns, including writing press releases and other supporting materials such as, media pitches, articles, presentations, coordinate media activities with field marketing teams, and organize the industry analyst program. A critical activity will be establishing strong relationships with journalists and editors at targeted media.Using Dow Jones Factiva’s products, the assistant PR manager will monitor the latest news and conduct in-depth research and analysis on media trends. The assistant PR manager will then pitch newsworthy insights derived from analysis of media coverage to a wide variety of media, including the business press, vertical market press and bloggers. Using this media coverage research and analysis, the assistant manager will also explore other ways to leverage the data derived from Dow Jones Factiva products. This includes opportunities for speaking engagements, bylined articles, white papers, and awards. Position Description: Key Responsibilities/Accountabilities:• Working from global campaign plan, fine-tune positioning and messaging for the local market, determining appropriate communications vehicles and pitching articles to the press.• Collaborate with internal PR teams in execution of the activities related to global PR campaigns.• Secure media coverage and interviews of Enterprise Media Group and Content Technology Solutions managers in top-tier business press, vertical publications, and bloggers.• Build close relationships with the regional media, reporters and blogers to improve effectiveness of pitching activities. • Write and edit corporate press releases, articles, presentations, media kit materials, issue briefs, and other communications materials.• Secure speaking engagements for Content Technology Solutions experts at key regional events.• Coordinate regional industry analyst program to support corporate, media and government segments. • Manage local awards programs, including writing submissions, creating award collateral, and communicating award winnings both externally and internally.• Using project management best practices, ensure that campaigns are delivered on-time and within budget and that proper measurements are applied to determine the effectiveness of PR spend and resource. Key Relationships:• Executives in the company— President and Vice Presidents for background functional information.• Key industry analysts for scheduling analyst briefings and for updating analysts on CTS developments.• Key press writers and editors for pitching CTS information for press coverage.• PR teams for coordinating the day to day activities of an active PR department.• Solutions and Field Marketing managers to align PR with marketing communication campaigns.• Content and editorial groups for background and positioning for our content campaigns.• Partners and alliance mangers for promoting our partnering efforts.• Product managers for background information on CTS products and services.Position Requirements: • Demonstrated PR/ journalistic experience, 3-5 years; B2B experience preferred• Experience working with or working for an outside PR agency is required• Proven writing skills• Strong communicator and self-starter• Excellent relationship builder. Ability to influence others while maintaining strong relationships with those internally and externally• Ability to successfully manage multiple projects simultaneously• Computer and technology fluency • Must be able to take initiative, chase, follow-up and drive actions in order to meet challenging deadlines..