Sr. Product Marketing Manager - Enterprise

Nuance Communications is the leading provider of speech and imaging solutions for businesses and consumers around the world with over $600M in annual revenue. Every day, millions of users and thousands of businesses, experience Nuance by calling directory assistance, getting account information from automated customer care centers, dictating patient records, and telling a navigation system their destination. Nuance Communications is headquartered in Massachusetts with offices worldwide including a large presence in the Bay Area.


One of our major areas of focus is developing highly innovative customer care solutions for the enterprise and call center markets. Nuance leads the industry in providing technologies and is looking to strengthen its position with next generation customer care solutions and services. As a Sr. Product Marketing Manager in our Enterprise Division you will own and manage all product marketing facets of our On Demand Enterprise Customer Care Solutions. Bringing these solutions to market has the potential of positively impacting millions of consumers worldwide.

• Work with senior management to define the company's long-term vision for Nuance On Demand's enterprise products and offerings to support profitable growth
• Define strategy and go-to-market plans to address specific business issues within company's target vertical markets
• Develop differentiated positioning and messaging supported by in-depth competitive analysis
• Write product marketing documents such as data sheets, product briefs and white papers
• Plan and manage product launches globally
• Arm the sales organization with effective sales presentations, collateral, tools and training for Nuance On Demand products and services (i.e. business issue-specific product presentations, brochures, demos, and Web casts, data sheets, FAQ's.)
• Support strategic sales opportunities with key customers and prospects (e.g. RFPs and RFIs, sales presentations, product demonstrations)
• Conduct pricing analysis and develop pricing for existing and new products, and promotions
• Evaluate market performance to help develop and update company goals and objectives
• Recommend product enhancements and priorities based on market research, industry-specific requirements and new trends
• Work with marketing communications on outbound marketing deliverables, promotions and events.

• BA/BS degree, MBA a plus
• 8-10 years experience in product marketing, direct marketing, and marketing program management for the Enterprise market.
• Deep understanding of Call Center, Customer Care and Speech Technology and Solutions
• Strong understanding of Software as a service and ASP business and delivery models
• Passion for analyzing products, customers and market dynamics
• Experience in developing effective outbound positioning, communication, and collateral development
• Outstanding written and verbal communication skills
• Demonstrated capacity for developing and understanding strategy
• Strong aptitude for determining the optimal way to position products in the market


If interested, please apply online at http://track.jobviper.com/ViewJob.asp?id=495593-3-873