Business Systems Analyst

If you are a passionate professional with who is passionate about leveraging data to improve marketing productivity, consider bringing your skills and energy to e-Dialog. We want to get to know you

 

 

Business Systems Analyst

 

Seeking a Senior-level Business Analyst with CRM / Database Marketing related experience. This individual will be a key client point of contact within the Data Engineering group ensuring that clients’ business needs are supported through e-Dialog’s technical solutions and application tool offerings.  He or she will provide the bridge between the client's data, the marketing tools and the client's marketing applications. This position requires in-depth understanding of customers’ business and marketing objectives and corresponding methods of achieving those objectives.

Position Details:

 

§ Serve as a core member of the Data / Engineering Group team for existing and new engagements. Lead Discovery sessions with a broad spectrum of marketing and technical business clients.

-  Capture, interpret, and document business requirements. Work with the technical team to develop a solution design capable of fulfilling the customer’s current and future marketing and analytic needs.

-  Solve our clients’ business problems through the application of technology, process analysis and improvement and systems analysis and design. 

o  Prepare and write technical and functional specification documentation.

o  Establish and follow data quality control procedures.

o  Assess effort and pricing requirements for technical project deliverables.  Ensure accuracy and completeness of project deliverables.

 

§ Represent expertise to clients in the strategies, tactics, and day-to-day needs of database marketing, the tools our client delivers, and the data which drive them.

 

§ Provide one-to-one mentoring to existing and new clients; share best practices and enhance their understanding and use of their marketing database

 

§ Work with clients and account teams to develop solutions to specific-client issues, providing industry and/or access tool expertise.


Position Experience:

 

The ideal candidate will thrive in a fast-paced fluid environment, balancing competing priorities. He or she will be skilled in creative problem solving and be naturally curious and driven to learn. The ideal candidate also will combine attention to detail with a broad perspective of a client’s business needs.


The candidate MUST have:

 

§ 5 to 7 years experience in a database management, marketing or customer analytics environment with a strong understanding of the challenges that marketers face from day-to-day.

 

§ Hands-on experience implementing or using business intelligence or campaign management tools for direct or email marketing initiatives (i.e., E.piphany, Unica / Affinium, Aprimo, Valex)

 

§ Working knowledge of campaign planning, execution, measurement.

 

§ Focus on Internet space, database marketing, or e-commerce

 

§ Top-notch analytical skills coupled with a solid business foundation, particularly in marketing topics.

 

§ A poised and professional presence and strong verbal and written communication skills.

 

§ The ability to integrate the cross functional needs of marketing, technology, and other areas of an organization into an effective business solution.

 

§ Ability to effectively management multiple projects with a commitment to meeting project deadlines

 

§ Willingness and ability to travel (approximately 10-20%).

 

The ideal candidate will also have:

 

§ Previous Programming experience or proficiency in SQL as well as solid knowledge of relational database technology, especially with star schemas and data mart architecture.

 

§ Hands-on experience implementing and using a leading campaign management solution.

 

§ Experience with business intelligence tools such as Cognos, Microstrategy, SAS, and Business Objects, in support of pre-campaign and post-campaign analysis.

 

§ A working knowledge of statistical modeling (knowing the business uses, limitations, and requirements).

 

§ Experience with project development lifecycles and QA/QC testing methodologies is desirable. 

 

 

Company Background

e-Dialog is a leading provider of advanced e-mail marketing services and solutions. Our clients include an impressive array of the world’s most recognized brands, including the NFL, American Eagle Outfitters, British Airways, and Nintendo. This is your chance to not only work with top brand-name marketers, but also help develop software and solutions that are changing the way companies market today.

 

Life at e-Dialog

 

There is a lot to like about working at e-Dialog besides buzz worthy clients and cutting-edge technology.  Ours is a fun and exciting work atmosphere that emphasizes teamwork and creativity. We value the contribution of every employee, and you can rest assured that the work you do every day is making a difference – for e-Dialog and our clients.

We welcome new ideas and provide employees with every opportunity to advance their careers. We also offer outstanding benefits, including complete medical coverage, generous vacation time, tuition reimbursement, and 401(k).  All benefits are subject to the terms and conditions contained in their respective documents.

For further information, check us out at: e-dialog.com

 

e-Dialog is an equal opportunity employer