Pay-Per-Click (PPC) Paid Search Engine Marketing Specialist

 

Pay-Per-Click (PPC) Paid Search Engine Marketing Specialist


We are actively seeking a full-time Pay-Per-Click Search Engine Marketing Specialist who is a self-motivated, entrepreneurial, outgoing individual with a minimum of 3 years of direct working experience in pay-per-click campaign management.
Description:


The successful candidate should be looking to learn, grow, and succeed in a fast-paced business environment. We are willing to teach if you are willing to learn. This position includes the following responsibilities:
Conduct keyword research and selection for pay-per-click campaigns. Create and maintain project plans to update clients on status of campaigns. Proactively make strategic campaign recommendations to clients. Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns. Compose and test ad copy to produce optimal click through rates. Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates. Generate and deliver performance reports to clients on an ongoing basis. Manage day-to-day client relationships through face-to-face meetings, frequent conference calls, and presentations. Manage client budgets to ensure proper allocation in accordance with campaign contract terms and project goals. Exceed client expectations and performance goals on daily basis.



Experience:A minimum of 3 years experience managing pay-per-click campaigns for Fortune 1000 companies Bachelors degree with interest or emphasis in communications, marketing, advertising, computer science, or related field Must have excellent attention to detail and the ability to effectively multi-task in a deadline driven environment Experience with keyword research, keyword research tools, and keyword selection Excellent verbal, written, and presentation skills Advanced knowledge of Excel and desire to use it Excellent organizational skills and an ability to manage multiple simultaneous projects Experience managing shopping comparison engines is a plus Industry experience in online retail, financial services, or hospitality is a plus.




Brulant is an EEO Employer and promotes diversity in the workplace