Senior Product Manager Analytics & Reporting

Intro:
Today, ValueClick Media is one of the largest and most comprehensive online advertising networks, reaching over two-thirds of the U.S. Internet audience across more than 13,500 quality sites whose web-based and registration path inventory is represented on both an exclusive and non-exclusive basis.

Offering innovative solutions for advertisers across its extensive display advertising and lead generation platforms, ValueClick Media leverages expertise, scale, extensive targeting capabilities and market-leading optimization technology to accomplish both direct response and brand marketing objectives.





Job Summary:
Are you prepared to lead the business analysis efforts at one of the most successful performance-driven marketing companies in the world? If so, read on. Ad Server balances the needs of advertisers to identify relevant customers across the Internet, while simultaneously enabling online publishers to increase the monetization of their content. Communicating the facets of campaign performance to advertisers and publishers, while enabling the internal account management team to monitor ongoing deliveries runs on the industry’s most advanced transaction processing infrastructure.

ValueClick’s business analysts conduct original research to improve the ability of advertisers to identify relevant customers across the Internet, and enabling online publishers to increase the monetization of their content.

To maintain our leadership position in the performance-based marketing industry, ValueClick’s Targeting and Optimization team seeks a talented and passionate Senior Product Manager to improve our reporting tools and presentation layer that enables our account management staff and external clients to monitor and improve the effectiveness of their online marketing efforts. This highly visible role as you will own the dashboards which impact a large portion of ValueClick’s overall revenue. Moreover, this role will only grow in importance as the demand for performance-based marketing continues to increase.

ValueClick network of publisher web sites offers online marketers the ability to reach over 75% of all Internet users. The size of this audience, combined with advanced targeting and optimization capabilities, enables advertisers to achieve impressive performance from their online marketing campaigns. ValueClick also provides online publishers with feature-rich tools to maximize both their monetization and audience experience for their site.

This position will be based either in San Francisco, CA or Westlake Village, CA.

Key to our success is attracting top talent, like you. If you enjoy turning data into profits, we’re looking for people like you.



Essential Functions and Responsibilities:
* In this high-visibility role, you will take ownership of ValueClick's sophisticated analytics and reporting technology. As the internal product expert, you will collaborate with the engineering and account management teams to define the future of performance-based marketing. As part of your responsibilities you will define product requirements for ValueClick's experimentation platform, and define additional requirements for ValueClick's campaign analytics and reporting solutions.

* You will also be responsible for detailed product requirements definition, as well as product launch, roll-out and product training.

* Serving as the internal and external evangelist for behavioral targeting products and keeping abreast of industry standards, new technologies, and market developments.

* Working with Sales on overall sales strategy and on-going training; participate in client sales calls as needed.

* Success in this role will be measured by growth in publisher and advertiser use of our analytical systems and client satisfaction surveys.



Required Education and Experience:
* 3+ years of product management experience at a consumer Internet, online advertising, financial services or software company
* An MBA or statistics degree is preferred for this position.
* Prior experience with data mining, modeling, behavioral targeting, online advertising/marketing, and/or user segmentation a plus.

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