Sr. Product Marketing Manager

About CyberSource

Imagine your first day at CyberSource… You learn an Internet 100 Company called, wanting to enter a new market—next week. You’re energized by your co-workers’ expertise and contagious thirst for innovation. A smile slowly forms on your lips. You realize you’re at the vortex of eCommerce. You’re now part of a mission-critical company that is changing an entire industry—the world’s first ePayment Management company, CyberSource.

 

Top brands and over 200,000 smaller businesses use CyberSource services to process e-payments in 190+ countries, manage payment fraud and mitigate security risk. Today, about 1 out of every 4 dollars transacted online in the U.S. is managed by CyberSource, as well as a growing global share. CyberSource combines the spirit of a start-up, with the security of a profitable, rapidly growing public company of 500 people having a mix of technology and financial services backgrounds.

 

Position Description

You’ll play a critical role in taking CyberSource to the next level of industry dominance.  In this exciting new position, you’ll be the focal point for CyberSource product marketing strategy and execution, and have the opportunity to lay the foundation for growing and evolving this critical function. With responsibility for global payment products, risk management products and payment security solutions you’ll be at the vortex of company strategy and payment industry change.

 

Specific Responsibilities will include

Strategic planning through tactical execution of solution marketing:

· Defining product/solution marketing strategy (go-to-market strategy).

· Defining product positioning and associated merchant value proposition

· Managing solution packaging and launch review process

· Defining, developing and producing sales tools required to support solution sale (collateral, “kill sheets”, playbooks, presos)

· Managing sales readiness effort (and maintaining readiness)

· Managing product/solution launch (including key PR messages, website content, outbound  product mailings)

· Concepting and delivering content for demand generation offers (whitepapers, webinars, etc.)

· Monitoring solution adoption (new and installed base) to achieve mix targets

· Working with Market Managers and Partner Marketing Managers to drive programs and adoption

· Monitoring win/loss results and driving changes to product features or selling methodology/message to optimize results

· Actively working with Product Management to champion continuous evolution of a superior value proposition

 

Qualifications

· Demonstrated ability to assume “business leadership” for assigned solution areas (champions function/role/objectives)

· 7-10 years enterprise marketing/product marketing experience. Ideal background includes one or more of these product areas: financial, database, ERP or CRM applications/systems; eCommerce; or business workflow/decision systems. Payment  services experience a plus.

· Experience marketing enterprise applications to Retail, Media/Entertainment/Telecom, or Travel industry helpful.

· Familiarity with eCommerce business process/order management processes and technology desired.

· Strategic thinker:  developing unique value prop, devising sales approach, understanding customer business process fit

· Excellent presentation and written skills

· Demonstrated experience concepting and developing decision-oriented sales tools (hands-on experience)

· Strong PowerPoint skills (creating compelling, crisp, professional presentation materials).

· Demonstrated expertise/attention to analyzing and managing closed-loop marketing/sales processes

 

Personality Fit

· Operates with a “mission to change the world” mindset. Thirsts for differentiation. Is a proposal maker—not an “answer waiter”.

· Like the professor on Gilligan’s Island, embraces finding ways to make “radios out of coconuts and seaweed”

· Thick-skinned and determined. Motivated by making a vision real—not just working to get a paycheck.

· Fortitude. Wants to build to success vs. simply inheriting success. Must be a hands-on “doer.”

· Fun spirited and of high integrity (able to laugh, laugh at self, honest, owns problems to resolution, responsible).

· Bias for meaningful/sustainable action, accompanied by courtesy and respect for others.

· “End-to-End” thinker—focused on rapid execution of methodical, sustainable, “systematic” programs.

 

Please send resumes to jobs@cybersource.com