Website Traffic & SEO Analyst - Travel Division
Los Angeles based, Internet Brands, is currently seeking a full-time Website Traffic & SEO Analyst to help us grow the traffic coming to all of our travel and leisure sites. The Website Traffic & SEO Analyst will manage all aspects of operating of these sites including sales, marketing, customer service, content and community management, and ongoing product development. The Business Segment Director will also coordinate resources involved in the technical development and back-office business operation of these sites. Responsibilities:o Analyzing the audience coming to each of our sites, and defining these visitors based on various factors (demographics, source, etc.).o Tracking trends in site traffic and analyzing causes of such changes.o Analyzing and projecting the impact of various search engine optimization activities.o Evaluating keywords used in search queries bringing visitors to our sites, and quantifying the potential traffic from each keyword.o Reviewing the search rank strength of our sites versus those of our competitors, and identifying opportunities for improving our traffic from search engines.o Evaluating breakdowns of traffic among sections of our sites, as well as the click flow through our sites, and making recommendations for improving this traffic.o Evaluating per-click costs of paid online marketing as well as per-visitor revenue generated by on-site advertising, and supporting our team in leveraging this analysis to maximize the profitability of our sites.Requirements: o Internet industry work experience, ideally using various web traffic tools such as Google Analytics, Urchin, Comscore, SpyFu, etc.o Prior experience with online advertising or search engine optimization, and basic familiarity with internet technologies such as web site development, desired but not required.o Strong quantitative and analytical skills.o Excellent familiarity with Internet as a user.o High level of professionalism and willingness to approach work with a sense of urgency.o Bachelor's degree.We offer a comprehensive compensation and benefits package including a casual work environment. Please send resumes to http://tbe.taleo.net/NA5/ats/careers/requisition.jsp?org=CARSDIRECT&cws=2&rid=227 or fax to 310-280-5201. Check us out! www.internetbrands.com ABOUT US: Los Angeles based Internet Brands (NASDAQ: INET) is a leading operator of media and e-commerce sites for researching "large ticket" consumer purchases. Our sites include CarsDirect.com as well as numerous travel, leisure and home-related sites. Our Travel & Leisure Division is rapidly growing and presently consists of 27 sites including Wikitravel.org, FlyerTalk.com, FitDay.com, PuppyDogWeb.com, HighDefDigest.com, DVDTalk.com, BBOnline.com, VacationHomes.com and CruiseMates.com. Our sites empower people to plan their travel and leisure activities more effectively by providing them with superior content and communities. Keywords: SEO, Search Engine Optimization, Analyst, Internet, Traffic Management, Online Advertising, Web, Website Traffic, SEO Analyst, Keyword, Analytics
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