Circulation Analyst

Current USA, Inc., in Colorado Springs, Colorado is seeking an experienced Circulation Analyst.  The qualified candidate will be responsible for creating and implementing service bureau instructions, job specifications, merge/purge reports and mailing reports.  Analyze house database for determination of appropriate marketing offers to customers, inquiries and prospects.  The candidate will review database audit reports for accuracy.  They will supply reports, recommendations and ordered names for all alternative media and catalog mailings.  The candidate will maintain yearly segmentation model to budgeted circulation model, response rate and average order value by segment. 

 

 

Qualifications include:

·  College degree in Marketing, Computer Science, Statistics or related field preferred or equivalent work experience.

·  Prior experience in circulation, database, house list and new name acquisition.

·  Knowledge of Direct Marketing industry and Multi Channel Direct Marketing.

·  Excellent communication, time management and analytical skills.

·  Strong organizational and detailed oriented skills.