Graphic & Merchandising Designer, Trade

Yakima is a world leader in the design, manufacturing, and marketing of hardware and equipment management solutions for the outdoor enthusiast.  Headquarters located in the Portland, Oregon metropolitan area, providing a challenging, fast-paced, fun working environment.

General Description:

This position is responsible for the design of critical go-to-market collateral and merchandising materials that support, improve and grow Yakima’s in-store presence. The Graphic and Merchandising Designer for Trade will deliver exceptional creative and merchandising materials that ease the selling and purchasing process, delivering continuous improvement against key performance metrics.

 

 Scope & Responsibilities:Responsible for the design and final production of all packaging, fit guides, dealer workbooks, tradeshow visuals and in-store merchandising displays for Yakima’s technical product line Design and/or support the development and production of technical instruction manualsManage cross-functional creative development timelines in support of critical go-to-market initiatives

 Specific Duties:

· Execute the design and strategic delivery of marketing materials targeted for Yakima customers (the dealer)

· Design and execute all creative and copy writing materials for product packaging and instructions 

· Execute the design and development of comprehensive merchandising solutions that support Yakima distribution channels

· Collaborate with category business management, sales, fit team and outside vendors to produce biannual vehicle fit list and pre-season sales programs

· Produce art elements and copy writing for various printed collateral, including dealer support pieces, product tags, forms, brochures, etc

· Implement the creative development for annual trade and consumer shows

· Maintain and distribute, when necessary, an archive of digital artwork, illustrations, photos and graphics

· Maintain communication with outside services including printers, service bureaus, language translators, merchandising vendors and independent contractors as needed

· Provide support for other members of the Marketing Department by completing various tasks relating to both consumer and trade communication efforts

· Maintain records and digital files for graphic projects and original artwork  Effectively carry out other duties, responsibilities, and projects as may be assigned

 Qualifications:Degree in graphic arts, similar vocational training, or 3+ years related professional design experience requiredTwo years minimum experience in packaging design and implementation, also layout and print process of various packaging methods. Includes printing on corrugated cardboard, chipboard, poly bag, and label material Two years minimum experience with structural and non-structural retail merchandising concepts, techniques, display methods and associated standard hardware Excellent technical writing and technical illustration design skills requiredExpert status with Mac OSX system function and software, including Adobe Creative Suite (InDesign, Photoshop, Illustrator, etc), UPC software and Microsoft Office requiredAbility to complete and manage projects with minimal oversight and against aggressive timelinesAbility to work cooperatively and communicate well with inter-departmental personnel. Works closely with staff from Marketing, Engineering, Product Development, Document Control and Purchasing DepartmentsExcellent organizational skills, attention to detail, project management and graphic design skills required

 Physical Requirements:

· Duties require normal physical workstation activities including sitting for lengthy periods at a workstation/desk

· Occasional lifting or moving materials and product that may weigh up to 50 pounds

· Must have corrected vision to 20/30 and be able to distinguish colors and tints

· Limited travel as required – less than 5% of time – via vehicle or commercial carrier

 

Compensation:

DOE

Comprehensive benefit package provided

 

To apply for this position send resume and salary requirements to applicant3@yakima.com