Advertising Director-Digital Strategy for Customer Products, Health Care & Corporate

About Us

The New York Times Company, a leading media company with 2007 revenues of $3.2 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily Newspapers, WQXR-FM and more than 50 Web sites, including NYTimes.com, Boston.com and About.com. The Companys core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

Responsibilities

The Digital Specialist collaborates closely with sales staff on the Healthcare, Packaged Goods and Corporate advertising teams, as well as the national sales offices covering accounts in these categories, to insure that the advertising opportunities for NYTimes.com are maximized in all sales activities. The Digital Specialist will collaborate with category sales teams and Sales Development in New York to exchange knowledge regarding client needs in specific industry sectors, identify opportunities for new customer acquisition across the appropriate teams, and work to increase our share of digital spending with existing customers. - Develop strong relationships with digital agencies (and digital departments in full-service agencies) that handle relevant accounts. - Work with the sales staff on the teams in the development of effective, renewable digital programs in response to RFP?s from agencies and clients, as well as on proactive sales opportunities where NYTimes.com can pre-empt the RFP. - Serve as a conduit for product development discussions with agencies and clients on these categories, collaborating with the Sales Development group in NY for scope definition, pricing, and execution. - Working with the sales staff in the office, create and execute revenue strategies and account plans focusing on NYTimes.com and its related properties. EXPERIENCE : - BA/BS degree required. - 4+ years of progressive experience in advertising, marketing or media in the digital space. Advertising agency experience a plus. - Demonstrated success at collaborating with cross-functional teams and building strong relationships across departments. - Deep cross-functional understanding of media businesses and management operations. - Substantial experience in business development, client relationship and servicing skills, and consultative selling.

Equal Employment Opportunity

The New York Times Company is an equal employment opportunity employer, and does not discriminate on the basis of race, color, religion, gender, sexual orientation, marital status, age, disability, national origin, citizenship, or any other protected characteristic. The New York Times Company is committed to diversity in its most inclusive sense.

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