Ann Taylor - Retail- Marketing Manager - Internet Marketing

Job Description:Manager, Internet Marketing RequirementsPosition Overview: The Marketing Manager, Internet Marketing works closely with design, merchandising, photography, technical/production and content teams to ensure best “web” experience for online customers and meet marketing objectives. Traffics assets to ensure timely completion and appropriate signoffsPrimary Responsibilities/Accountabilities: Own website strategy for including determining appropriate content & timing for day-to-day business and new merchandising initiatives (e.g., line extensions, gifting programs) Lead cross functional teams for developing strategy and delivering multiple projects - for day-to-day business as well as major seasonal launches Own strategic alignment with corporate marketing, creative, merchandising, and store communications to co-develop messages/campaigns and go-to-market approaches, and ensure multi-channel consistency Manages cross-functional team resources for multiple projects, guides timely project completion, optimum resource utilization and achievement of client expectations Maintains the project plan for changes to the website, capturing and communicating key action items, and coordinating with multi-functional partners. Writes marketing briefs; update Marketing documentation Assists in development of marketing, merchandising, and creative strategies and executes tactics Works closely with other divisions channels to ensure strategies and timing are aligned Support Senior Manager and VP/SVP as needed by updating and providing documents/information, and executing strategies Plan and schedule meetings including preparation and distribution of meeting materials and meeting notes Organize and maintain the archiving of website marketing materials Plan and schedule meetings including preparation and distribution of meeting materials and meeting notes Position Requirements: Bachelor's Degree with 3-5 years of retail and/or online experience Highly organized with strong attention to detail Strong written and verbal communications Able to manage own deadlines and prioritize deliverables received from multiple people Flexible and adaptable to change Very familiar with the web and basic web technology Proficient in Microsoft Office applicationsYears of Experience Required: 3-5 YearsExpected Travel Time: None