Director, Business Development
This Position: New Director, Business Development for the West Coast Main Responsibilities for New Business Development: Achieve new business sales of online marketing services with a focus on online, digital/email marketing, and includes search, microsites, websites, acquisition services, dynamic web personalization Responsible for Acxiom Digital West sales activities including: initiating contact with potential new clients, defining the scope of the relationship, identifying profitable deal points, negotiating contracts, managing the implementation within the organization and closing new business Generate quality revenue and accounts of F2000 companies and work with a team to provide solutions that solve prospects marketing challenges Think strategically about the industry and Acxiom Digital solutions, and marketing objectives of (6) target verticals (Telecom, Financial Services, Retail, Travel/Hospitality, Technology and Media/Publishing) Report regularly on sales pipeline, forecasts sales volumes for all products/channels Be a team player, contribute new ideas to benefit the overall business, have a positive attitude Acxiom Digital, the leader in online direct marketing solutions for enterprises has an immediate opening for a business development professional. This person will be responsible for growing our F500 list of clients by strategically selling online direct marketing services and solutions to marketing executives in the West coast. Our current list of blue-hip clients includes: The Gap, HP, Wells Fargo, FedEx, Comcast, Marriott Hotels. This individual must have a minimum of 5 years of sales/business development experience preferably selling marketing programs or technologies/services at the executive marketing level. The ideal candidate will have a strong marketing and consultative background focused in direct marketing and a strategic, big-picture sales approach with strong experience in one or more of the following areas: email marketing, direct marketing, database/loyalty marketing, CRM or interactive/web development. Candidates must have a capacity and skill for leveraging IMPACT, our proprietary marketing and technology capabilities. Candidates must be able to demonstrate how they can work as part of a team to develop new enterprise deals from beginning to close. Online or Traditional Advertising agency, Technology/Software experience a plus. Excellent presentation skills are a must.Bachelor’s degree required. Salary and strong commission plan are provided for the right candidate along with a healthy benefits package. Detailed Job DescriptionResponsibilities: - Developing enterprise-level online marketing deals from zero to close Tasks:- Building relationships with prospects- In-depth training of Acxiom Digital technologies and services- Prospecting- Qualifying- Responding to RFPs- Building presentations- Developing the sales strategy- Presenting to marketers- Coordinating team efforts and meetings- Conducting sales meetings- Scoping, writing and closing contracts Skills required: - Working knowledge of email marketing, search, websites and related enterprise online marketing solutions. - Consultative and Marketing approach - Ability to sell IMPACT email technology solution and understand marketing programs of F2000 companies- Networking, specifically within F2000 companies- Qualifying an opportunity – Including size, budget, decision maker, timeline, current challenges, technology issues, etc.- Strategic selling – Ability to see, understand and scope the complexities of large, enterprise deals and drive the process to close as quickly as possible- Demonstrated ability to call at executive levels and build solid relationships with decision makers as well as use team members to build relationships throughout an organization- Ability to manage large, complex contracts through multiple decision-makers and procurement departments- Proven contract negotiation skills- Exceptional written and verbal skills- PowerPoint, Word and Excel skills Experience required- 5 years selling experience within F500 client base closing deals with an average contract size of at least $250K- Interactive agency or Technology/Software experience preferred- Knowledge of online marketing space- Minimum education: Bachelors degree- Experience working well with teams Industry Knowledge Desired- Ad agency, Online marketing, Email marketing, Search, Web development, Direct marketing, Database marketing, Loyalty marketing, CRM- Contacts/Experience within the Retail, Financial Services, Technology, Telecom, Media/Publishing Travel/Hospitality industries Acxiom Digital Fit- Mature, motivated sales professional with integrity - A professional in both demeanor and dress- A driven self-starter with a passion for the online marketing space- Ability to deal with complex sales cycles spanning 6-12 months- Ability to manage and influence team members indirectly APPLY WITH THIS LINK: https://acxiom73.recruitmax.com//main/careerportal/Job_Profile.cfm?szOrderID=1277&szReturnToSearch=1&szWordsToHighlight= AA/EOE Company: Acxiom Corporation Location: Foster City, te 94404 Status: Full Time, Employee Job Category: Marketing/Product
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