SENIOR COPYWRITER

SENIOR COPYWRITER

 

Nationally recognized direct response marketing/advertising agency located in Philadelphia seeks talented advertising writer/communicator.

 

Responsibilities:

 

• Conceives and develops control-breaking creative.

• Writes advertising copy for direct mail, print, TV, internet, and other projects as needed.

• Understands insurance and financial services industry and products.

• Collaborates with account services managers, art directors and production personnel

  to develop projects that are strategically on-target, on time and within budget.

 

Requirements:

 

•  College degree with background in English, Journalism or Literature preferred.

•  At least 5 years of copywriting experience in direct marketing, in-house or agency.

•  In-depth knowledge of direct response principles, techniques and trends.

•  Experience in insurance and financial services preferred.

 

We offer an excellent benefit package including medical, dental, short and long term disability, life insurance, stock purchase, and 401k.

 

Please submit resume and salary history.