Editorial Director

If you'd like to join a dynamic company, Sunrise Greetings has an opening for an Editorial Director! This position is located in Bloomington, IN. Sunrise Greetings, a subsidiary of Hallmark Cards, Inc., is seeking an Editorial Director to provide the strategic focus of the editorial content on Sunrise product to ensure that product meets the marketing strategy.The Editorial Director is responsible for developing and evolving the creative vision for the editorial content of Sunrise product.  The role is an integral part of the Planning and Product Management teams, and the incumbent is a leadership figure across the Product Development division and the company as a whole.

 

Primary duties and responsibilities include: Strategic Focus and Product Development Partner with the Director of Creative and Art Directors to translate marketing strategies into broad creative strategies. Analyze the Sunrise product line to help identify what attributes are relevant to our target consumer. Redesign and improve editorial practices and processes that will positively impact overall performance. Ensure that all products are developed within the Sunrise Greetings Taste Guidelines. Editorial Scope Write editorial content for product. Communicate editorial specifications to the Creative Data Coordinator to create sku's in the Lineplan Database. Collaborate with Art Directors to ensure that editorial range is provided across captions and price points. Ensure art and editorial create the ideal package for the end consumer. Ensure all export date deadlines are met. Resource Coordination Plan and budget for freelance editorial resources. Maintain established relationships with the editorial community in parent company, Hallmark Cards, as a source for additional writing for the Sunrise lines.

Skills / experience required: Bachelor's degree required, preferrably in English, Journalism, Literature, and/or Communications. 3-5 years writing/editorial experience, preferrably in the greeting card or a related industry. Proficiency in MS Access, Word, and Excel. Excellent editing and writing skills with attention to detail, accuracy, and quality. Strong interpersonal skills. Strong project management and leadership skills. Strong organizational skills, including scheduling, planning, and prioritizing.

Leadership is a part of everyone's job at Sunrise Greetings. We are passionate about our business and looking for someone equally as excited about joining our winning team.  We are a small, energetic company with huge opportunities in the marketplace.  We work with a high degree of collaboration, creativity and urgency.  Our business is about nurturing relationships and all Sunrise employees share in the company's success.  We want to learn and grow from you and can offer the same in return.

 

Sunrise Greetings is a wholly owned, independent subsidiary of Hallmark Cards, the largest greeting card company in the world.  For greeting card consumers seeking distinctive cards for family and friends, Sunrise offers consumers a warm, sophisticated solution of artistic imagery and just the right message to help nurture their relationships. Sunrise products are sold across the United States and Canada.

For more information, visit us at www.sunrisegreetings.com.  You must include salary requirements for consideration. Sunrise Greetings does not accept faxed or mailed applications/resumes.

In addition to submitting your resume, please submit in your cover letter three to five samples written by you that would be appropriate as greeting card sentiments.  Consider the following points as you write:  Sendability (addressing a particular situation, such as a birthday, wedding or Mother's Day) Universal specificity Me-to-you quality Going beyond the obvious

Sunrise Greetings is an equal opportunity employer.  D/M/F/V.

 

CONSUMER NOTIFICATION

 

Please be advised that a consumer report or an investigative consumer report may be obtained from a consumer reporting agency for the purpose of evaluating you for employment, promotion, reassignment, or retention as an employee.

 

This report may contain information bearing your credit worthiness, credit standing, credit capacity, character, general reputation, personal characteristics, or mode of living from public record sources or through personal interviews with your neighbors, friends or associates.  Prior to procuring such a report, you will receive an authorization form from Sunrise Greetings requiring your signature.