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eMarketing Manager
| Details |
Country: USA
Location: Massachusetts-Boston Boston, MA 02205
Total applied: 26 Job Category:Marketing/Product
Location:Boston, MA 02205
Status:Full Time, Employee
Occupations:General/Other: Marketing/Product
Career Level:Experienced (Non-Manager)
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eMarketing Manager
A “start-up” with over 125 years of experience.
If you’re passionate about the region and want the stability of working for a market leader combined with the excitement and energy of a start-up, The Boston Globe and Boston Globe Media may be the place for you.
We have an immediate position available for an eMarketing Manager who will be responsible for managing many of Boston Globe Media’s integrated marketing initiatives.
Job duties include:Collaborating with Copywriters and Marketing Managers to create sales-generating, brand-promoting, effective e-marketing material for online mediaProducing high quality, effective design solutions for B2B and B2C Marketing and Merchandising online emails and e-marketing needsActively participating in creative reviews, developing credibility with business partnersPrepping HTML files, QC, testing, and deployment of all B2B and B2C Globe email marketing campaignsFacilitating strategic business decisions around email marketing practices & technical infrastructureWorking collaboratively with Marketing Managers to improve email marketing strategy/contact frequency/testingCreating and managing an efficient workflow process that ensures on-time delivery given the benchmarked time and tools needed to accomplish jobReporting/analysis of all Globe web ad performance (using OAS to run reports)
Qualifications needed:At least five years of web and interactive experience – previous experience managing email campaigns is a MUST!Knowledge of email licensing software a strong plusKnowledge of marketing and advertising design practices and principlesWeb/Graphic design proficiencyKnowledge of Adobe CS2/3, Photoshop, ImageReady, In-Design, Illustrator, Dreamweaver, Flash and HTMLKnowledge of CSS and cross platform issues, and of web browser limitations
The Boston Globe is part of Boston Globe Media, a multimedia organization that includes The Boston Globe, Boston.com, the Worcester Telegram & Gazette, and Globe Direct along with our team of media partners Metro and New England Sports Network (NESN).
The Boston Globe values the contribution of all its employees. We recognize their efforts by offering a competitive compensation plan plus bonus potential and an array of benefits, including medical, dental, vision, life insurance, 401(k), and more.
Interested candidates can send resume via email to hr@globe.com Please include job title & subject code (EM308) in subject field of email.
At The Boston Globe we embrace diversity. An Equal Opportunity Employer.
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