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 Director of Product Marketing-Enterprise Software

Details
Country: USA
Location: California-Silicon Valley/San Jose San Jose, CA 95131
Total applied: 0
Director of Product Marketing-Enterprise Software

POSITION DESCRIPTIONShort Description of Position:The Director of Product Marketing is responsible for all aspects of product and solution marketing for the Amdocs Customer Management family of products.  This position reports to the Division President of the Customer Management business unit and has a seat in the leadership team of the business unit. Responsibilities:Strategy/Planning - Create and own overall marketing plan for all families of products in the CM division- Create and package new solutions to address market needs and business problems- Lead the selection of solution and technology partners - Continuously track and analyze market developments and communicate focus shifts, trends and ideas to the product management leads and the business unit leadership.- Contribute market insight and analysis to the annual product planning process of the division and adapt the external statement of direction document for the business unit- Analyze competitive positioning, messaging and win/loss data- Create and manage 1:1 lead generation programs- Develop and positively influence Industry Analyst relationships and market positioning- Own pricing strategy for all business unit products and solutions- Manage and develop the marketing team- Be the main point of contact for all corporate marketing initiativesOperational Execution- Lead the Customer Management unit’s globally distributed marketing team- Plan and execute lead generation campaigns for all families of products to maintain a healthy sales pipeline- Cooperate with sales team leads in lead qualification and lead development- Plan and continuously deliver sales trainings for globally distributed field organization- Represent the PBU strategy and traction in analyst briefings and press conferences- Plan and oversee the PBU participation in industry events and shows- Recruit and develop talent for the marketing team-  Requirements:Required skills:- Candidates must have at least 5 years of successful progressive experience in enterprise software marketing with at least 2 years in a management position leading a marketing team- Candidate must bring solid understanding of communications service providers’ business problems- Candidate must demonstrate success record in working with sales organizations and in driving revenue growth and new customer acquisitions through creative marketing campaigns and programs- Outstanding track record of successfully defining, developing and launching new enterprise software products to market- Experience developing solutions, messaging, positioning and pricing for different market segments- Demonstrate experience building and executing a marketing plan- Outstanding writing, communications, presentation and analytical skills are a must- Experience working with industry analyst Desired Skills:- Product domain expertise in CRM, eService, Field Service, Order Management or Online commerce portals- Enterprise CRM market and operations knowledge- Field sales or telesales experience- An MBA is highly desirable-   Travel/Relocation:The job will require occasional national or international travel.

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